Perfume History

People have used perfume, oils and unguents (soothing ointment) on their bodies for thousands of years. The early Egyptians used perfumed balms as part of religious ceremonies and later as part of pre love making preparations. Products that enhance the feel of skin and the smell of the body have been highly valued in every culture.

In the olden days the perfume oil was extracted from flora such as rose, peppermint, bay leaf, eucalyptus, geranium, iris, jasmine, lavender, lemon, lilac, lily, magnolia, moss, orange, pine, raspberry, rose, sage, sandalwood, tuberose, vanilla, violet etc. These extracts were steeped in oils until a perfumed unguent was formed. The unguent was then rubbed into the skin.

The late 19th century was the first real era of perfume during this period new scents were created because of advances in organic chemistry knowledge.  Synthetic perfume products were used in place of certain hard to find or expensive ingredients.

France became a hub for flower and herb growing for the perfume industry.  It was only in the 20th Century that scents and designer perfumes were really mass produced.

Today in the 21st Century perfume is a 20 billion industry worldwide. Both Men & Women have fragrance wardrobes of at least five-six different perfumes, rather than a single signature perfume, keeping special perfumes for special occasions.

The size of the perfume industry in India

The Indian fragrance market is valued at Rs 3 billion, comprising alcoholic and attar perfumes with a 50% market share each. In alcoholic perfumes, one-third is represented by unorganized market while the rest is mainly imported.

As per the Economist Intelligence Unit  the sales Value (US $ m) of Perfumes & Fragrance in   India  was:-

  2005 2006 2007 2008 2009 2010
Perfumes & Fragrances 2,103 2,291 2,464 2,696 2,941 3,169

Perfumes as luxury accessory buys are one of the most popular must-have items on the aspirational buyers’ list as well. According to industry estimates, the domestic luxury perfume market is growing at a rate of 20-25 % year-on-year.
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